Get2KnowNoke Wins Silver ADDY for New Website Portal

The Roanoke Regional Partnership’s talent attraction brand, Get2KnowNoke, is celebrating a big win. Our newly redesigned website, Get2KnowNoke.com, took home a Silver ADDY Award from AAF Roanoke, recognizing its role as a best-in-class digital resource. This transformational tool raises the bar for talent attraction and community connectivity. 

A Website Designed to Help You “Find Your Place” 

The new Get2KnowNoke.com isn’t just a fresh coat of paint — it is built from the ground up to create an interactive, user-focused platform to help people find a job, find a home, and find their people in the Roanoke Region. With a sleek, modern design, bold visuals, and a seamless user experience, the site is built to be as engaging as it is informative. 

Key features include: 

🔹 The Find Your Neighborhood Tool – Helping newcomers explore Roanoke’s diverse communities and find the best fit for their lifestyle.
🔹 Jobs Board – Using cutting-edge technology to automatically scrape employer hiring sites for an updated listing of career opportunities in the region, helping job seekers find positions with local employers.
🔹 Talent Network – Synced with the jobs board, job seekers can get real-time notifications when new roles that meet their criteria are pulled in. Employers can gain access to the back end and connect with relevant talent.
🔹 Comprehensive Guides & Resources – Covering everything from housing and cost of living to networking events and lifestyle opportunities. 

A Collaborative Success 

The website redesign was led by Julia Boas, in partnership with Firefli marketing agency. The process involved extensive research, creative strategy, and a deep understanding of what talent is looking for when considering a move to Roanoke. The project was part of a larger talent attraction and development grant funded by GO Virginia and supported by the Greater Roanoke Workforce Development Board.

We put a great deal of research, thought, and creativity into making this website a truly useful tool for talent attraction as well as a benefit for local employers. From the Find Your Neighborhood tool to the Talent Network, every piece was designed to help people see themselves in Roanoke and make moving here as simple as possible. We’re proud of the final product, and it’s rewarding to have that work recognized by AAF Roanoke.

Julia Boas, Roanoke Regional Partnership's director of business investment

John Cornthwait, project lead, president, and chief operating officer at Firefli, said, “This project was all about creating a seamless and engaging experience for people looking to make Roanoke home. Seeing it earn a Silver ADDY is just icing on the cake. We loved working with Julia and the team to bring this vision to life.” 

Explore the Award-Winning Site 

Haven’t checked out the new Get2KnowNoke.com yet? What are you waiting for? Whether you’re looking to connect with job opportunities, explore Roanoke’s neighborhoods, or build your community, this site is designed to help you find your place in the region. 

👉 Visit the award-winning Get2KnowNoke.com today!