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Looking for a Fresh Start?

We get it—you want more than just a paycheck. You want a life. A job you love, a home you can actually afford, and a community that doesn’t make you feel like an outsider. Welcome to the Roanoke Region, where we’ve got all that and more – the view ain’t bad either.

Dream Job? ✔️ Affordable Home? ✔️ Community That Feels Like Home?✔️ Let's Make it Happen!

Why 'Noke

12% BELOW

U.S. Average Cost of Living

4 LOVELY SEASONS

Average Temps of 75 in Summer & 34 in Winter

TOP MOUNTAIN TOWN

Consistently Voted Top Town by Blue Ridge Outdoors & Outside Magazines

25 COLLEGES & UNIVERSITIES

In an Hour Radius of Life-Long Learning

"Moving from a metro area in the Southwest, I was delighted at the noticeable value and cost of living I found in Roanoke. I love how beautiful it is and how far my earnings go; the quality of life is unmatched."

Bonnie Chavez, Transplant & Founder of Building Beloved Communities

Here’s the good news: You don’t have to settle.

We can help you start living your best life, but let's start with the practical stuff. We know before you upgrade, you'll need to 1) Get a Job, 2) Find a Place to Live, and 3) Find Your People - so let's get started!

A Black man wearing a Noke hate covers his face as he laughs, and a young Black woman wearing a mustard yellow sweatshirt with "ROANOKE" written on it smiles at the camera. She is holding a beer from Golden Cactus Brewing, and there is a beautiful, colorful mural behind them.

Get a Job

With desirable jobs in advanced manufacturing, healthcare, life sciences, tech, finance, and more, the Roanoke Region is one of the most diverse job markets in Virginia. Explore jobs or, better yet, join the Get2KnowNoke Talent Network to connect directly with regional employers and receive custom alerts when new local listings are posted. Join the Talent Network

Two young adults dance in front of the Daleville Town Center apartments at an outdoor event. In the background is a large crowd of people seated and looking toward something out of frame.

Find a Place to Live

With big-city amenities and a median home price 16% below the national average, Roanoke makes finding your dream home totally doable. From trendy downtown apartments to historic homes with character, to modern farmhouses, there’s a spot here for everyone. Use our 'Where to Live' tool to discover neighborhoods that match your vibe. Explore Where to Live

Five young professionals pose at a Get2KnowNoke quarterly social hosted on Mill Mountain in the City of Roanoke, VA.

Build Your Community

Never feel like an outsider again. Whether you’re into hiking clubs, theater groups, Pride sports leagues, or just meeting cool people at quarterly socials, Roanoke’s got the scene for you. Start by exploring our 'Find Your People' resource page and connecting with groups that make life in the Roanoke Region truly exceptional. Find Your People

“The vibrant arts community and cultural richness were major factors my husband and I considered when moving here from Boston. Roanoke has all the cultural amenities of a large city—museums, theatres, symphony, opera, ballet, galleries, music festivals—but with the added convenience and accessibility of a small market. We love it here.”

Shaleen Powell, Musician with the Roanoke Symphony Orchestra and Director of the Cultural Endowment

Life's Too Short for "What Ifs"

Picture this: you’re thriving in a career that excites you. You live in a home you adore and can afford. You’re surrounded by friends and a community that actually feels like home. And when friends visit, you can’t wait to show off your new city. Now imagine staying where you are: uninspired at work, stressed about rent, and disconnected from the people around you. Life's too short for "what ifs." Let's see what's possible. Start Your Life in Roanoke

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